How I got here

Over the past twenty years, I have worked with thousands of women just like me personally and in small groups as a personal trainer and wellness coach. I was honored these women trusted me with their journey. Over the years a common overarching theme became clear: the body they desired was not yet possible because the inner foundation they were attempting to build it on was still sitting on the sidelines studying from an old rule book.

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Life is a game, not a “diet”

(I hate diets and dieting and being on a diet).

The truth is no diet, no program, no group, no trainer, will be able to help you win if the foundational rules of the game are built on deprivation, fear, lack, self doubt, shame. If you are scared to step into power, and afraid to live life on your own terms, and if you hold back from playing to win, this is for you!

My fitness business began after I lost 75 pounds, as a 38 year old women, I was thrilled to join the fitness world. I thought it would be a good way to keep myself on track.  I’ve helped thousands of women reach goal weights, but the results they worked so hard for were hard to sustain. I was equally frustrated as my own weight yoyo’d right along with theirs. I was disgusted, I felt stuck, uninspired, and my work became a burden, I felt empty, like fraud, stressed. Being a fitness guru began to feel, for lack of better words, shallow and misaligned with everything I was discovered about my own journey..… aka: my game.

My game began to change a few years ago. It was slow at first, as I dung into personal development and began to work on my self. As I practiced new ideas, I began to coach my women differently. Instead of pushing little colored portion controlled containers, and superfood shakes, my voice got stronger and I tapped into cutting edge strategies of games. I figured out that food had this ebb and flow depending on the individuality of each women I talked with.

The game for each one of us is uniquely ours, with our own likes and dislikes, family dynamic, traditions, jobs, etc… all of which can be beautifully woven into a winning game plan for your life.

The incredible mastery, each of these women develops, as she BECOMES an elite player in her own life, and inspires those she loves to Become their best, is the most rewarding opportunity of my life.

It’s all a game, it’s not to late to become a better player.


Lets do this thing together.  

The truth is you can get all the moving parts playing together.

Food and fitness are the foundations of all life. It’s OK to play with your food, but winning the game begins with playing with your fear.

Breaking through the fear that keeps you playing small.  For the first time in forever I felt on fire and aligned with a new found truth that set me free from the bullshit. I felt excited to begin to coach from my heart, teaching the cutting edge principles of success, within a framework of individuality. I felt not only liberated but empowered to help you win the game on your terms. It’s Game ON ladies!!!

Everyone is sick of the surface crap.

My superpower is truth telling. Im not afraid to go deep with you, and help you challenge long held beliefs about life, food, love, your environments, your body, and yourself. For the Love of Life, design the life you want, and BECOME the women you are meant to be.

Let me know when you are ready to cut the crap, and learn to play a better game. Its a head game, get that straight to start living your best life ever. I have a team ready for YOU when you are ready for it. 

“For the Love of Life” this program evolved a result of necessity in my own life.

My clients quickly shift their perspective, develop sustained human energy, and design their environments in a way that exposes their greatness!

And you know what else happens?

They BECOME confident, certain, they have energy, clarity of thought and they have a peace and confidence that others can feel.

Get in the game girl, learn the strategies I teach, and play and win the games of your life!


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Read what some of my clients have to say about our time together.

“Coaching with Vera has been one of the best decisions I made for me.  She challenges me to do more and reach further.  She has taught me to see more options and face the obstacles that used to turn me away.  Her honesty, straight-forward manner, and life perspectives have helped guide me through some difficult moments. She even guides me when I’m talking to myself.   If you are looking for a coach who is all in, I highly recommend Vera.”   ~Sam Edwards

“Vera’s method of coaching is both fun and eye opening! She was patient to listen, and offered challenging, relevant and mind expanding conversation. I looked forward to our weekly time together, and appreciated her random check ins. She made me feel special by connecting when I least expected it.  She always responded to my ‘fires’, which by the way, are fewer and further between. Her Big Idea that Everything we do in life can be played like a game, caused me to shift a few rules I had been playing by to rules that have me FREE to win the games on my own terms. I LOVE Coach Vera. I highly recommend her.”   ~Michelle C.

” Vera’s coaching was just what I needed. She gave me just the right amount of push to break through my barriers.My confidence has increased and I am bringing fun, playfulness and joy into life, work, and play. Thank you Vera!”   ~Maggie Zamora

“Vera came into my life at the right time. She helped me see my chaos as tolerations I was allowing in my life. Thanks to Vera’s Toleration Free life program, I was able to take care of all of them at the source. As a result, my life is a Toleration Free Zone, and I am kicking ass!! Vera is a great coach, she has my 100% recommendation.”   ~Tina O

“My last coach was a yes man and never challenge me. I was skeptical to work with Vera at first. But she had this spark of Truth that I was hoping to tap into. She didn’t disappoint either. What she did was allow me the freedom to challenge my own truths, which allowed me to quickly shift my frameworks around some pretty long held beliefs I had about life, work, relationships, and even my body. Her style is refreshing and her method was fun. I love Coach Vera, hiring her was the best thing I’ve done to BECOME a better human!”   ~Sandra L

Coach Vera

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